We couldn’t find a fitness class with badass skills.

So we created FIT HIT.

FIT HIT is the evolution

of Krav Maga Academy.

Founder and chief instructor Matan Gavish found that there was a major lack in the fitness market.

Real self-defense skills were only taught in “Martial Arts” places and involved full contact, bare-bone amenities and high risk of injury. The fitness market only offered aerobic boxing/kickboxing classes that, although provide a great workout did not focus on skill building, instructor quality, and proper form. Instructors are hired based on inflated social media following with no real knowledge of fight mechanics, anatomy, physiology etc. This lead to injuries and body alignment issues. Students know they were having fun but really didn’t learn anything useful.

FIT HIT delivers an electric high energy cardio class but with focus on real-life self-defense skills. We removed the risk of injuries by developing a proprietary human punching bag which gives the realistic feeling of how and where strikes and kicks should land.

Make your gym time a time for personal growth.

Featured In
  • National Geographic
  • CBS
  • FOX
  • Anderson Cooper
  • The British BBC
  • Shape Magazine
  • New York Times
  • Woman’s Day
  • Washington Post
  • and Many More
Matan Gavish

Founder and Chief Instructor

A former Krav Maga officer for a special-ops unit in the Israeli Defense Forces in charge of training Krav Maga, Close Combat, and Counter-Terrorism to hundreds of Special Ops soldiers, Matan has trained US Navy Seals, US Army Rangers and is actively working with NYPD Tactical Training Unit in design, practice and implementation of Krav Maga to the New York Police Academy.

Matan believes that empowerment through training is key to success not only in violent situations but in any stressful curveball life may throw our way. Building a strong and sharp mind along with a strong body is one of the elements most emphasized in Matan’s training. In additions to Krav Maga, Matan holds 8 fitness certificates and has a BA from Columbia University in NYC.


Our Manhattan location is a state of the art gym with the best gear, mats, and equipment on the market.


122 W 27 ST
New York, NY 10010[/vc_column_text]

Join Us

See What We're About

Purchase Your First Class